March 17th, 2026
New Feature
Processes
Required Plan: Everyone

Process rulesets and rules now work with HubSpot segments.

What’s new?
[BETA] Imports logic from HubSpot:
We have added a new beta feature to import dynamic segment logic from existing HubSpot segments into Supered.
Please reach out to in-app support chat if you find cases we don't support.
Segment criteria (similar to associations):
We have added the ability to specify segment membership as criteria when building rulesets or rules.
How to access this new feature:
Processes → Process Rules
Click into your desired ruleset or rule.
Available in both flows to select Import Segment:
Rules (new rules only)
Click + Create Rule.
Import Segment button will be available inside the rule builder.
Rulesets
New
Click + Create Ruleset.
Click Add Criteria.
Import Segment is available when building out ruleset entry & exit criteria.
Existing
Navigate to a ruleset.
Click the gear icon on either entry or exit criteria.
Import Segment button is available to import logic into criteria.
Benefit: Time
Save yourself time by not building logic from scratch when you have already spent time in HubSpot building logic that can also be useful in this ruleset or rule.